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Privacy policy

This privacy policy explains how we collect, use, and store your personal data in accordance with the EU General Data Protection Regulation (GDPR). It applies to the processing of personal data through our website and online store.

What personal data we collect

We collect the following categories of personal data:

  • Identity and contact information: name, email address, billing and shipping addresses.

  • Payment details: payment processing is handled entirely by Stripe, a certified third-party provider. We do not store or process any credit card numbers or payment information ourselves.

  • Account and preferences: wishlist items, marketing preferences, language or currency selections, cookie choices.

  • Technical information: IP address, browser type, device information, and cookies.

  • Optional data: date of birth, gender (if voluntarily provided).

Purpose and legal basis for processing

We process your personal data for the following purposes, based on the following legal grounds:

Purpose

  • To manage your user account 
  • To process orders and payments
  • To provide customer service
  • To send marketing and newsletters 
  • To improve our website and services (analytics
  • To comply with legal obligations (e.g., accounting, fraud prevention)

Legal basis

  • Performance of a contract
  • Legitimate interest
  • Legal obligation
  • Consent

We process your personal data for the following purposes, based on the following legal grounds:

Purpose                                                                                                                                       Legal Basis

To manage your user account                                                                                            Performance of a contract

To process orders and payments                                                                                      Legitimate interest

To provide customer service                                                                                               Consent

To send marketing and newsletters                                                                                 Legal obligation

To improve our website and services (analytics)                                                       

To comply with legal obligations (e.g., accounting, fraud prevention)             

Consent

Where we rely on your consent (e.g., for marketing emails or cookie preferences), you have the right to withdraw your consent at any time.

Data retention

We retain your personal data only as long as necessary for the purpose for which it was collected, or as required by law (e.g., for accounting or tax purposes, typically 7 years in Sweden).

Sharing with third parties

We only share your personal data with trusted third parties necessary for our services:

  • Stripe (for secure payment processing)

  • Delivery services (to ship your order)

  • Marketing platforms (if you’ve given consent)

  • Fraud prevention services

  • Analytics tools (for internal improvement)

 

These third parties only process your data on our instructions and under data processing agreements in line with GDPR.

Your rights under GDPR

You have the following rights regarding your personal data:

  • Access – request a copy of the data we hold about you

  • Correction – request that we correct inaccurate data

  • Erasure – request deletion of your data (under certain conditions)

  • Objection – object to data processing based on legitimate interest

  • Restriction – request limited processing

  • Data portability – receive your data in a structured, machine-readable format

 

To exercise your rights, contact us at: support@coo-women.com

Data security

We follow industry best practices to protect your personal information. Payment information is securely processed by Stripe using encrypted connections (SSL/TLS). No payment data is stored or handled directly by us.

Cookies

Our website uses cookies to enhance your browsing experience, remember preferences, and collect analytics. You can manage your cookie preferences in your browser settings.

Please note: disabling cookies may affect the functionality of the site.

Changes to this policy

We may update this privacy policy from time to time. The latest version is always available on our website. Significant changes will be communicated clearly.

Contact

If you have any questions or requests regarding your personal data or this privacy policy, please contact:

E-mail address: support@coo-women.com

Updated: May 2025